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6 Misconceptions About Sales Order Automation

6 Misconceptions About Sales Order Automation

Published by: Research Desk Released: Oct 25, 2020

Every year, in the US, more than $8.4 trillion dollars of business-to-business sales orders are processed manually. The approach is the same as it was in the 1980s: Customer service representatives (CSRs) take an order, and manually key it in, doing their best not to make a mistake. On top of this, they squeeze in as much real customer service as they can.

Many business leaders know that this is a dated, cumbersome process. They know it is rife with ineiciency and error. They want their CSRs to be able to focus on customer service, not mundane data entry.

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