To better compete, midsize wholesale distributors are driving growth by evolving from a product-centric business model to one that seamlessly combines both products and value-added services. A priority is to take advantage of networks and/or industry associations that connect buyers and sellers to available services.
Leveraging existing and emerging networks within relevant business ecosystems is the most compelling opportunity to drive growth by making it easier for existing customers to identify necessary services and by exposing new customers to the breadth of available services.