• All
  • Cloud
    • Solutions
    • Virtualization
  • Data
    • Analytics
    • Big Data
    • Customer Data Platform
  • Digital
    • Digital Marketing
    • Social Media Marketing
  • Finance
    • Cost Management
    • Risk & Compliance
  • Human Resources
    • HR Solutions
    • Talent Management
  • IT Infra
    • App Management Solutions
    • Best Practices
    • Datacenter Solutions
    • Infra Solutions
    • Networking
    • Storage
    • Unified Communication
  • Mobility
  • Sales & Marketing
    • Customer Relationship Management
    • Sales Enablement
  • Security
  • Tech
    • Artificial Intelligence
    • Augmented Reality
    • Blockchain
    • Chatbots
    • Internet of Things
    • Machine Learning
    • Virtual Reality
A CDO’s Guide to Customer Intelligence

A CDO’s Guide to Customer Intelligence

Published by: Research Desk Released: Nov 10, 2021

Sweeping digital strategies have transformed marketing and are helping businesses improve customer experience.

Customers now actively select companies based on how well the company anticipates their wants and needs and delivers personalized experiences tailored to their interests.

Ultimately, it’s often the Chief Data Officer (CDO) who must lead the efforts that prioritize data management investments and introduce new capabilities to fuel digital transformation, including:

  • How to position your customer intelligence initiatives for success
  • Understanding the evolving demands on customer data
  • The four components of customer intelligence
  • The need to build flexible architectures
  • Getting buy-in from key stakeholders
  • CDOs recognize how data drives innovation, analytics, and new opportunities.

Download your copy of “A CDO’s Guide to Customer Intelligence” and discover how you can unleash the value of your data to fuel the next best experiences for your customers today.

Welcome Dear

Thank you for your interest and your registration with Teradata. Please confirm your e-mail address to complete your registration by clicking here

Yes, confirm my

By confirming this, you give Teradata your consent to send you information on our data analytics products and services or invitations to events and webinars by e-mail from time to time. You can revoke this consent at any time by clicking on the unsubscribe link at the bottom of each of our e-mails. We assure you that we treat your contact details with the utmost care. Detailed information on how we store and use your personal data or how you can exercise your rights regarding your personal data can be found in the global Teradata Privacy Policy.