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Better Customer Journeys and Business Growth with Meeting Automation Platforms

Better Customer Journeys and Business Growth with Meeting Automation Platforms

jifflenow
Published by: Research Desk Released: May 16, 2019

Organizing strategic meetings with B2B customers and prospects has traditionally been more of an art than a science with processes and critical data locked inside of calendars, spreadsheets, and other collaboration offerings. Meeting automation platforms (MAPs) offer a more focused alternative that automates pre- and post-meeting tasks while monitoring in-meeting data-gathering and integration with existing applications for data and analysis. The new generation of MAPs promises to guide executives to measurably better business outcomes.

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