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Building the connected retail experience

Building the connected retail experience

MuleSoft
Published by: Research Desk Released: Aug 05, 2020

From transactions to relationships.

“Today’s shoppers expect more than a transactional relationship with retailers; they want a seamless and personalized journey that reflects the context of how they shop across devices and channels. The key to success lies in connecting in-store software with online systems so retailers can provide an uninterrupted experience wherever customers shop.” – Ross Mason, Founder of MuleSoft

Driving digital transformation in retail requires connectivity across an ever-increasing number of applications, data and devices. Because of this, connectivity has emerged as a bottleneck that slows the development of new applications and the adoption of new technologies to meet customer demands.

In response, leading retail and CPG companies have adopted API-led connectivity, which eliminates this connectivity bottleneck and enables a 2-5x faster IT project delivery across the value chain.

Download this eBook to learn:

  • How leading retailers like Buffalo Wild Wings, TAL Apparel and PetSmart are leveraging API-led connectivity to accelerate IT project delivery speed
  • How APIs can be used to address the unique business and IT challenges faced by retailers
  • How MuleSoft’s out-of-the-box API designs, implementations and connectors can accelerate the adoption of API-led connectivity

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