Sales & Marketing Whitepapers

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Zendesk’s customer service and engagement software helps more than 145,000 businesses deliver an exceptional customer experience. Headquartered in San Francisco, Zendesk operates worldwide, with oth...

Customer expectations are entirely reshaping the business landscape. With each app they download and business they buy from, customers now expect a perfect mix of efficiency, convenience, and personal...

Online marketplaces have revolutionized the customer experience. Now among some of the world’s most valuable companies, services marketplaces have led the disruption of transport,commodation, food, ...

The professional services industry is at an inflection point. Customers are more self-sufficient—and more in control—than ever before. When they pay for services, they expect those services to qui...

Today, senior marketers are expected to drive their organization’s digital experience and steer its digital-first vision. Making this transformation is critical for success, but martech stacks have ...

White paper describing what the state of business will look like in 2025 and how organizational leaders can unlock the associated opportunities for their business....

Learn best practices for a sustainable supply chain....

Energize operational excellence. Learn process and content management best-practices to drive operational excellence in energy exploration, generation and distribution....

Global and political storms around trade tariffs are not making it easier in wholesale distribution, which already has its own fair share of challenges. Challenges include: The increasing cost...