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Whitepapers
The case for a marketing Content Hub
Sponsored by:
Sitecore
Published By:
Research Desk
Released:
Aug 12, 2020
Your customers expect memorable moments at every brand touchpoint. And when you have multiple content channels to consider, consistent delivery can be a challenge. However, the complexities associated with the…
Read more
Future of DAM
Sponsored by:
Sitecore
Published By:
Research Desk
Released:
Aug 12, 2020
Some things are timeless. Creating, finding, managing, converting, downloading, protecting, distributing, publishing and integrating digital assets are essential operations for any marketing organisation. This isn’t about to change. As a…
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Effectively managing content’s life cycle
Sponsored by:
Sitecore
Published By:
Research Desk
Released:
Aug 12, 2020
Only 17% of marketers have the right technology to effectively manage the rising demand for creative content. In addition, now more than ever customers are wanting more consistent, personalised experiences.…
Read more
How to solve your content crisis
Sponsored by:
Sitecore
Published By:
Research Desk
Released:
Aug 12, 2020
Publishing personalised content faster or more cost effectively is a priority for over 95% of global marketing leaders. Yet you can’t solve the Content Crisis by just working harder. Instead,…
Read more
Understanding the end-to-end content lifecycle
Sponsored by:
Sitecore
Published By:
Research Desk
Released:
Aug 12, 2020
Personalised content, delivered at the right time, is key to meeting today’s customer expectations. Personalisation at scale is difficult when you don’t have a hold over the entire lifecycle of…
Read more
Personalization Not One Size
Sponsored by:
Sitecore
Published By:
Research Desk
Released:
Mar 11, 2020
Today, senior marketers are expected to drive their organization’s digital experience and steer its digital-first vision. Making this transformation is critical for success, but MarTech stacks have never been more…
Read more
SoDA Trends in Personalization
Sponsored by:
Sitecore
Published By:
Research Desk
Released:
Mar 11, 2020
Digital experience personalization is a major priority for global business leaders and investment plans for expanded capabilities are growing  85% of marketing leaders and C-level executives say that digital…
Read more
How to Solve Your Content Crisis
Sponsored by:
Sitecore
Published By:
Research Desk
Released:
Mar 11, 2020
Publishing personalized content faster or more cost effectively is a priority for over 95% of global marketing leaders. Your customers expect memorable moments at every brand touchpoint. But when you…
Read more
5 Hard Truths For Marketers
Sponsored by:
Sitecore
Published By:
Research Desk
Released:
Mar 11, 2020
Today, senior marketers are expected to drive their organization’s digital experience and steer its digital-first vision. Making this transformation is critical for success, but martech stacks have never been more…
Read more
Trends in Personalization
Sponsored by:
sitecore
Published By:
Research Desk
Released:
Nov 22, 2019
The Global Trends in Personalization Study is a collaboration between SoDA and Sitecore to assess investment plans, adoption of emerging technology, organizational priorities and key challenges relative to delivering personalized…
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