Digital Marketing Whitepapers

e-commerce site search: get revenue now and later

Sponsored by: Bloomreach Published By: Research Desk Released: Sep 20, 2023

E-commerce businesses know that their success hinges on their ability to provide visitors with quick and easy access to the products they are looking for. Incorporating an effective site search too...

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idc analyst connection: building a better future for manufacturing through marketing autom...

Sponsored by: Adobe Published By: Research Desk Released: Jul 01, 2021

As customer expectations evolve and digital marketing becomes the status quo, manufacturing organizations are having to reprioritize their digital innovation strategies. In the IDC Analyst Connecti...

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research, roi and refinement: optimizing your legal marketing strategy and proving its val...

Sponsored by: FindLaw Published By: Research Desk Released: Nov 20, 2020

Time to cut the fluff with real law firm marketing strategies proven to move the needle. Marketers at law firms of any size most always have one thing in common: they have a lot on their plate. Sou...

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using integrated digital marketing to enhance your solo practice

Sponsored by: FindLaw Published By: Research Desk Released: Nov 20, 2020

It’s no secret that integrated digital marketing is the most straightforward, cost-effective, and high-yield strategy to connect with clients and keep a law firm running. Larger firms often have sig...

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7 inspiring b2b campaigns

Sponsored by: Salesforce Published By: Research Desk Released: Jun 02, 2020

In uncertain times, maintaining strong B2B relationships can be a real trick. The voice of your marketing needs innovation, flexibility, and understanding. From microsites to podcasts to webinars, the...

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7 inspiring b2b campaigns

Sponsored by: Salesforce-Pardot Published By: Research Desk Released: Apr 17, 2020

In uncertain times, maintaining strong B2B relationships can be a real trick. The voice of your marketing needs innovation, flexibility, and understanding. From microsites to podcasts to webinars, the...

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50 best practices for email marketers

Sponsored by: Salesforce Published By: Research Desk Released: Apr 17, 2020

Marketing with email in times of crisis can be tricky. Use these best practices for data-driven email for this moment....

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the new norm of client transparency in the services economy

Sponsored by: NetSuite Published By: Research Desk Released: Apr 17, 2020

Delivering transparency is becoming increasingly important across different industries. Digital marketing is just one area where being transparent with operations can lead to growth. For decades digit...

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soda trends in personalization

Sponsored by: Sitecore Published By: Research Desk Released: Mar 11, 2020

Digital experience personalization is a major priority for global business leaders and investment plans for expanded capabilities are growing   85% of marketing leaders and C-level executives...

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top trends for online reputation and cx management in 2020

Sponsored by: Reputation Published By: Research Desk Released: Jan 23, 2020

Every year, Reputation.com makes predictions about evolving developments and challenges in online reputation and customer experience management. We’ve identified five key trends that stand to shape ...

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